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Immersive rooms enables the dissolution of boundaries
between spectator and representation


Our vision is to transport viewers into immersive virtual worlds, making them feel as though they've stepped beyond physical space.

Modern immersive environments create a whole new kind of art experience, even for those who might be hesitant about traditional exhibitions. These installations invite visitors to walk through the art, offering an interactive experience that has become a hallmark of contemporary art, giving people new ways to engage with both the artwork and the artists.
At ReReam, we help you create, plan, and build amazing multimedia exhibitions and fully immersive spaces. Whether it's a temporary setup or something permanent, we work with you to develop the projector infrastructure, manage media and signals, and even design the content if needed.

Florian Wilke

Video & Theater expert
Master event technology

Phone: +49 30 609 859 54-05
E-Mail: wilke@rebeam.de

Interactive Projection with Immersive Imagery

Whether it’s interactive interfaces, multimedia 360° projections, or kinetic, cinematic objects projected onto walls, floors, or ceilings – there are no limits to what’s possible. For over 10 years, we’ve specialized in the installation, design, and creation of immersive spatial media. With a wide selection of projectors and highly skilled partners in our network, we can bring almost any concept or vision to life.

Cinematic objects projected onto walls, floors, or ceilings – there are no limits to what’s possibleFor over 10 years, we’ve specialized in the installation, design, and creation of immersive spatial media. With a wide selection of projectors and highly skilled partners in our network, we can bring almost any concept or vision to life.


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Immersive Rooms: The next level for reality

No matter if integrated into cinemas, museums or at a fair - immersive rooms are known to wow spectators and operators alike. This comes as no surprise, considering their features: Immersive rooms offer a wide range of stunning effects, including state-of-the-art VR and 3D visualization. Both are known to merge the real world with impressive virtual components. Combining them, reality reaches the next level. This is a strong argument for designing immersive rooms in the modern event industry and beyond.


What are immersive rooms?

Immersive rooms are a technology used in the AV sector. They are used to designing stunning installations with 3D, AR and VR elements. For this reason, spectators enjoy the images transferred on a new level: They feel drawn into and like being part of it. VR glasses are a popular example for explaining this mode of working. However, they come with a disadvantage compared to immersive rooms: Glasses isolate the spectator wearing them from the rest of the audience. This feature is not considered popular in the modern event industry. Immersive rooms, however, are different.

They can be described as a large installation set-up, including one or more rooms. The audience is able to fully dive into the images transferred. However, every visitor is able to stay connected to its actual surroundings as well. The aviation industry takes advantage of this feature in its simulators. However, the event industry is also able to design outstanding installations with 3D and VR components, relying on immersive rooms as an unique technology.

Convincing benefits offered by immersive rooms

Immersive rooms invite spectators and operators to dive into a new visual world. They build the basis for transferring high-quality installations combining state-of-the-art features from the AR spectrum. It is like imagining a floating cube in a room: Each visitor is able to see it without needing to wear VR glasses. This upscales the interactivity of various attractions to a whole new level. In addition, operators also benefit from the possibility to analyze the data for the installation. They can navigate even through impressively large installations or surroundings, too.

Considering these benefits, the popularity of immersive rooms comes as no surprise. At the same time, experts are required to have access to powerful hardware and software if they want to realize them. This includes a suitable projection floor as well as rear projection walls. Also, tracking sensors have to be installed on the ceiling or on the floor.

This builds a reliable basis for transferring videos, photos or comparable media within the immersive rooms. However, each immersive set-up can be individualized as needed. The same is to be said about the equipment used. For example, immersive rooms can be combined with handing out 3 D glasses to the audience. This adds even more effects to the already provided VR effects.

How can immersive rooms be realized?

Immersive rooms require state-of-the-art hardware and software. Without them, stunning images can not be transferred. The same goes for a powerful projection solution built to impress in the continuous use.

Also, the system has to be combinable with 3D software and integrations like Antycip Simulation. In addition, immersive rooms benefit from including workstations as well as picture walls and other construction elements. Strong performing graphic cards have to be integrated into the set-up as well.

Experts also benefit from a tracking and navigation system when realizing immersive rooms. However, even more functionalities can be integrated into immersive rooms. Operators are able to combine them as needed. This helps them to design impressive 3D installations spectators will certainly remember.